Big Bold Burger Rub

Name: Big Bold Burger Rub
Ingredients: 1 envelope (about 1 Tablespoon) Starbucks Via Italian Roast Extra Bold Instant Coffee; 3 Tablespoons Packed Light Brown Sugar; 1 teaspoon Dutch Process Cocoa Powder; 1-1/2 teaspoon Coarse Sea Salt; 1/4 teaspoons Freshly Ground Black Pepper; 1/2 teaspoons Smoked Paprika; 1 teaspoon Chili Powder; 1/2 teaspoons Ground Cumin; 1/8 teaspoons Allspice; 1/4 teaspoons Onion Powder; 1/8 teaspoons Garlic Powder; 1 pinch Cayenne Pepper

12 ingredients

4 steps

Ingredients

1 envelope (about 1 Tablespoon) Starbucks Via Italian Roast Extra Bold Instant Coffee
3 Tablespoons Packed Light Brown Sugar
1 teaspoon Dutch Process Cocoa Powder
1-1/2 teaspoon Coarse Sea Salt
1/4 teaspoons Freshly Ground Black Pepper
1/2 teaspoons Smoked Paprika
1 teaspoon Chili Powder
1/2 teaspoons Ground Cumin
1/8 teaspoons Allspice
1/4 teaspoons Onion Powder
1/8 teaspoons Garlic Powder
1 pinch Cayenne Pepper

Directions

1

Combine all ingredients well. If you are not using it right away, place rub in an airtight container and store in your pantry for one month, or for up to 6 months in the freezer.
2

To use, sprinkle a generous amount of rub onto one or both sides of burgers, and gently rub it on the meat with your hands to make sure it adheres. Drizzle a small amount of canola oil over burgers and gently spread it over them. This helps seal in the juices and will give your burger a nice crust. Let burgers sit at room temperature for 15 minutes before grilling, or cover and refrigerate for several hours.
3

Take a paper towel, moisten it with a little canola oil, and rub it on the grates of your grill. Preheat grill to medium high, then add burgers. Resist the temptation to flip the burgers often-wait until they are done on one side (they'll release easily at that point), then flip. And please, for heaven's sake, don't squish your burgers with that spatula-it squeezes all of those yummy juices out and you'll end up with dry burgers!
4

Another tip for flavorful, juicy burgers: I like to add a small amount of Worcestershire sauce and mix it in with the meat. Delish!